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Game of Thrones 
The Dead Must Die: A Magic Leap Encounter

CLIENT / HBO

Winter has come to Westeros and visitors to AT&T Flagship stores will have the opportunity to vanquish the Army of the Dead in “The Dead Must Die: A Magic Leap Encounter.” The collaboration between Magic Leap and HBO brings people into a confrontation with the wights and a standoff with a White Walker.

Responsibilities: On-site IT support, root-cause analysis of device issues, created custom forensic tools to investigate RF interference issues, giving in-person demos for VIPs, such as Kathleen Kennedy, head of Lucasfilm. 

Links

Variety: AT&T’s and Magic Leap’s ‘Game of Thrones’ Experience Is a Fun Little Teaser
MagicLeap.com: About the Magic Leap Encounter at AT&T Stores

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Mock-up of user within experience space

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Snippet of teaser trailer

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Animatronic set pieces used in GoT experience

Game Of Thrones Takes Over AT&T! #GOTatt

Game Of Thrones Takes Over AT&T! #GOTatt

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